Project Overview: Queens of the Stone Age (Billboard #1 band): Vampyre of Time and Memory
Co-produced by The Creators Project from Vice & Intel
A synchronized video interactive experience, which drove traffic to the associated YouTube video and led to over 3 million views.
Consisting of multiple layers of streaming video in an explorable HTML5 world. Combined with a custom Google Chrome browser extension.
Artist: Queens of the Stone Age
Song: The Vampyre of Time and Memory
Interactive Experience Produced by Hexagram
Video Directed by Kii Arens and Jason Trucco.
Edited by Trailer Park
Selected articles:
Vice Media / The Creators Project: "The epic, surreal piece is a tour de force, calling attention to the possibilities of what many music videos may look like in the future."
Pitchfork: “an interactive video to accompany the album cut "The Vampyre of Time and Memory".
Spin Magazine: “...tour a haunted house, flip through the song’s lyrics, stumble upon an iTunes link."
Consequence of Sound: "...their aim was to “re-imagine the music video as a virtual art installation... There have been interactive music videos in the past, but none that so strongly capture a band’s essence.”
Stereogum: “it comes in two different forms: An interactive version of the video, and a regular YouTube one..."
Uproxx: “The Vampyre of Time and Memory” music video has it all... “Don’t forget the voodoo priestess!”
Under the Radar: “a Norma Desmond-evoking lady-of-the-house and her sinister maids”
Exclaim: “You can make some additional discoveries by checking out the tri-level interactive video..."
X-Men X-Tension Project Overview
20th Century Fox asked us to help them create an entirely new kind of Facebook page film promotion.
The result: a Google Chrome Extension which transforms the X-Men Facebook page into an immersive experience.
http://www.x-menmovies.com/x-tension/
Project Partners:
20th Century Fox, Symantec, Grey Worldwide, and McBeard Media
Press
MovieViral: "...the one-of-a-kind experience reveals historic moments like the progress of Trask Industries."
The Movie Network: "Check out the latest footage from the most highly anticipated film of the summer..."
Fanboy Factor: "20th Century Fox invites you to explore this new immersive experience..."
We Are Movie Geeks: "Transform your Facebook into an interwoven history of the X-Men and their battle for mutant rights..."
Cosmic Book News: "...the Facebook page transforms into an alternate timeline with lots of images and information related to X-Men: Days Of Future Past."
With An Accent: "Have you ever wanted your Facebook to be more X-Men-y? Well, now it can be!"
Movie Web: "Check out the latest footage from director Bryan Singer's highly-anticipated superhero sequel."