X-Men X-Tension

X-Men X-Tension Project Overview

20th Century Fox asked us to help them create an entirely new kind of Facebook page film promotion.

The result: a Google Chrome Extension which transforms the X-Men Facebook page into an immersive experience. 

http://www.x-menmovies.com/x-tension/

 

Project Partners:

20th Century Fox, Symantec, Grey Worldwide, and McBeard Media

 

Press

Fanlala: "With the X-Men: Days of Future Past Alternate Timeline X-Tension for Google Chrome, you can get a glimpse into the past where some major historical events were tweaked by some of the key mutants from the upcoming Marvel adventure."

MovieViral: "...the one-of-a-kind experience reveals historic moments like the progress of Trask Industries."

The Movie Network: "Check out the latest footage from the most highly anticipated film of the summer..." 

Fanboy Factor: "20th Century Fox invites you to explore this new immersive experience..."

We Are Movie Geeks: "Transform your Facebook into an interwoven history of the X-Men and their battle for mutant rights..."

Cosmic Book News: "...the Facebook page transforms into an alternate timeline with lots of images and information related to X-Men: Days Of Future Past."

With An Accent: "Have you ever wanted your Facebook to be more X-Men-y? Well, now it can be!"

Movie Web: "Check out the latest footage from director Bryan Singer's highly-anticipated superhero sequel."

Newsarama: "a way to transport yourself to an alternate timeline - as long as you're using Google's Chrome browser"

 

 

 

Dennis Hoekstra